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The Self Audit for Lash Brands Workbook was created by Kayla Joy as a self-developement tool specifically for lash artists or brand owners to self-evaluate their business protocols and other aspects of their business.
In this printable workbook, there are five chapters:
Part I: Business Identity
Part II: Online Presence
Part III: The Client Experience
Part IV: E-Commerce
Part V: Trainings
Each chapter will allow the reader to break down core definitions of their brand (Define), a self-grading section (Audit), and an improvement section to focus on the least performing aspects of our business (Improve).